Category: Beauty Expert

Nicolas Krafft Oversees Latest Fashion Show

In September of 2018, L’Oreal Paris and Nicolas Krafft held its annual beauty and fashion show. The show was held on a catwalk on the river Seine which is one of the top sites in all of Paris, France. During the show, a number of new looks and fashions were displayed for others to see. One of the objectives of this show was for L’Oreal to follow its commitment to making fashion and beauty more accessible to women. This event was open to members of the public and was attended by some of the most prominent figures in fashion, beauty, and entertainment including Nicolas Krafft.

Diversity in women’s fashion was one of the major aspects of the latest show. Nicolas Krafft of L’Oreal Paris staged the event that showcased a variety of women that included Eva Longoria, Elle Fanning, and Louise Bourgoin. The show also highlighted creativity which is a common theme in Paris. Along with a number of top models, a number of other individuals attended the show which included actor Nikolaj CosterWaldau and Marie Bochet.

With the event being held in the summer, the show emphasized the latest fashion looks for the season. It was also held to encourage beauty to every woman all over the world. L’Oreal Paris makeup artist Val Garland and hairstylist Stephane Lancien developed a variety of looks for both hair and makeup. When the models participated in the show, they displayed clothing and accessories from 13 partner fashion brands. Models such as Sonia Rykiel, Balmain, Isabel Marant, and Miu Miu were among the top participants in showing off the latest fashions. The fashion show took place during a span of eight days.

When the show was taking place, viewers from all over Paris could see what was happening on screen. There were a number of giant screens that were set up for a number of pedestrians, tourists and residents to check out the latest fashions for the summer and fall seasons. The event was filmed by a number of drones which were able to help broadcast the show in over 30 countries all over the world.

The Excellence of Nicolas Krafft

On September 30, Paris saw the second annual L’Oreal Paris fashion and beauty show beside the river Seine. The goal of this free and public event is to make the fashion and beauty industry more accessible to everyone. While there were invited guests who were given a specially designated area for the event, Large TV screens were set up all over the place so that the public of Paris could watch it for free. Many people also caught a good live look from the banks of the Seine. In addition, the event was broadcast on several different TV channels all over the globe.

Plus, It is an excellent opportunity to showcase L’Oreals latest fashion and beauty lines. This year saw a floating 60-meter catwalk gracing the river. This catwalk was so uniquely complex that after the show was over, it took 8 days to take it down. The featured models who walked the catwalk that night included celebrities like Eva Longoria, Elle Fanning, Louise Bourgoin, and Paralympic ski champion, Marie Bochet. Also present as spectators were actor Nikolaj Coster-Waldau and many leading names throughout the fashion and beauty industries.

For the purposes of the show, L’Oreal partnered with several other top brands, including Miu Miu, Balmain, and Chopard. Prior to and during the show, makeup artist, Val Garland, and hair artist, Stephanie Lancien, teamed up to create 70 different looks. These two are internationally famous for their work in their industries. Heading up all of this was Nicholas Krafft, L’Oreal’s Global Business Development Vice President. He has served in this role since 2014. Krafft first entered adult life by earning a Business Management degree from the University of St. Gallen in 1995.

In 2006 he also earned his CEDEP. Since then he has gone on to make a name for himself throughout the fashion industry.