Chris Burch Explains How Tech and Fashion Industries Growing Together

The fact that both the fashion and technology industries have experienced many changes throughout the years is irrefutable, and both industries have grown together. Technology has become fashionable over the years, and similarly, the fashion industry is more technologically able than ever before. Thae growth journey of the fashion and technology industries is extremely fascinating.


During the 70s, people were excited to carry around their tunes and stations, thanks to the boom box. The two cassette decks allowed users to play music on one side, and use the other side to record. Moving forward to the 80s, the two cassette decks got yet another use – movie story lines. The 90s witnessed the invention of the Walkman which gave users a more personalized music experience. A decade later, the personalized experience became much smaller with the discovery of iPod. As far as independent growth of the industries is concerned, it is clear that technology usually grows depending on the popularity of what a person considers fashionable.


Presently, the business environment is experiencing a synthesis between fashion and technology. For instance, fashion designers are using technology to increase their levels of innovation and functionality. Technology too requires the help of fashion to raise its popularity levels. Tech entrepreneurs and organizations are taking advantage of the fashion shows and events to make people aware of the existence and availability of their products. Technology and fashion industries are working hand in hand, to bring the best out of each other.


About Chris Burch

His background in business is diverse as he has solid knowledge in the technology, fashion, and real estate industries. Burch boasts of extensive experience in business spanning nearly 40 years.


He currently serves as the principal of Burch Creative Capital, a firm with an exciting brand portfolio that includes poppin, Nihiwatu, and Cocoon9. A serial entrepreneur, he began his career at Itchica College in 1976 where he started a business worth $2000, Eagles Eye Apparel, together with his brother Bob. They grew the business to a value of $165 million before they sold it. After selling Eagle’s Eye, he was among the first people who invested in Internet Capital Group – a popular IPO story on the Internet.


Chris Burch has a philanthropic side too. He was a board member of the Rothman Institute Orthopedic Foundation. He has also worked with the Pierre Hotel Co-op Board where he was the president. He has funded various philanthropic initiatives such as The Sumba Foundation, Mt. Sinai Hospital, NY, The China Association of Social Work and The Henry Street Settlement among many others.